From Wellness to Wish-Giving: How We Turn Every Retreat Into Hope
In 2025, we rebranded and relaunched Wellness Privé Portugal with a simple belief: wellness should feel meaningful — not only for the people who travel, but also for the communities they touch.
As a boutique travel company, we curate luxury wellness retreats at handpicked 5-star hotels featuring on-site medical wellness clinics, integrative medicine teams, and specialist consultations — all under medical supervision. Our retreats are designed to help guests improve their overall health and wellbeing through structured, personalized programs. The focus is on small-scale experiences that help people restore balance, rejuvenate deeply, and reconnect with themselves.
From the beginning, I believed that wellbeing should ripple outward. When we relaunched Wellness Privé Portugal, we built this belief into our model — which is why we joined Pledge 1% right after launching, committing to weave purpose into our service offering from day one.
Why We Joined Pledge 1%
As a small and growing company, we wanted a framework that allowed us to make a meaningful contribution no matter our size. Pledge 1% gave us exactly that: a simple and powerful model to ensure our impact grows alongside our business. It has also helped shape how we communicate our brand. “Luxury Wellness, Crafted with Purpose”.
Every booking made through Wellness Privé Portugal includes a donation to Make-A-Wish Portugal, our official charitable partner. Their mission resonates deeply with us: supporting children facing critical health conditions. Since our retreats focus on improving health and wellbeing, this partnership creates a natural and heartfelt connection. Our guests invest in their own health while contributing to the wellbeing of a child. A wellness retreat becomes more than self-care — it becomes a source of hope for someone else.
Wellness Retreats for Small Executive Groups
As more companies prioritize employee wellbeing, we’ve expanded our offering to design wellness retreats for small executive groups, leadership teams, and founders, hosted at Portugal’s selected longevity and spa hotels. These retreats combine scientifically developed approaches with flexible, high-end hospitality. Each experience can be customized in length and focus to meet individual or group goals, including stress management, anti-aging and rejuvenation, cardiovascular health, and diabetes prevention. Every retreat blends evidence-based therapies with restorative practices, helping teams reset, reconnect, and return inspired. Through our Pledge 1% commitment, organizations choosing these retreats also help grant wishes for children through Make-A-Wish Portugal — giving their offsite purpose beyond the boardroom.
Looking Ahead
In the years ahead, we aim to deepen our partnership with Make-A-Wish Portugal and continue demonstrating that even small businesses can create meaningful change — one guest, one retreat, one wish at a time.
