Rina Hahn

Chief Marketing Officer (CMO), Remitly Global, Inc.
Seattle, WA

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
Over the next 10 years, companies can drive even greater social impact by embedding purpose into their core business model rather than treating it as a side initiative. The most meaningful change happens when businesses use their strengths—whether in technology, financial services, or operations—to solve real problems at scale.

For Remitly, that means going beyond remittances to expand financial access for often underserved audiences with cross border financial needs—helping them access essential financial tools that traditional banks often overlook. More broadly, companies should focus on long-term, measurable impact—whether through equity-driven philanthropy, sustainable business practices, or purpose-aligned innovation. The goal isn’t just doing good—it’s making social impact a core driver of business success that benefits the customers, communities, and broader stakeholders we serve.

What’s the legacy you hope to leave for future generations?
From a customer perspective, I’m proud of the role my team has had contributing to Remitly’s growth, and with that, the immense impact on millions of customers and their families around the world. As a leader, I hope that my legacy includes inspiring women to grow into leadership roles, knowing they can lead with both conviction and empathy, drive results while staying true to their values, and break barriers without losing their authenticity.

If you could choose one word to define your leadership style, what would it be and why?
Authentic. I lead authentically because I believe the best results come when people feel empowered to be direct, make bold decisions, and stay true to their values—fostering trust, accountability, and real impact. (Also, because I don’t know any other way)

If you could give one piece of advice to the next generation of women leaders, what would it be?
Say “yes” to opportunities—even when they feel uncomfortable or uncertain—because growth comes from pushing beyond what feels safe. Don’t fear the discomfort; embrace it as a sign that you’re stepping into something bigger than before.

Say “yes” to opportunities—even when they feel uncomfortable or uncertain—

because growth comes from pushing beyond what feels safe.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
Professionally, I’m most excited about the fact that we still have so much left to do and so much to learn—the challenge of building, evolving, and pushing boundaries keeps me energized. Personally, it’s about the people I get to do it with—collaborating with smart, driven teams who are passionate about making a real impact.

Tracy Young

CEO, TigerEye
Fully remote (USA)

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?

We can all be more compassionate. Let us take care of our team — pay them equally for the same job and give them equal opportunities. Let us take care of our customers and provide undeniable value so they, too, can contribute to our world. And let us take care of our Mother Earth at every opportunity.

What’s the legacy you hope to leave for future generations?
I want my legacy to be one of creation and representation — to build undeniably beautiful and impactful things and to serve as an example for women, minorities, and mothers that they can dream, forge their own paths, and transcend stereotypes.

If you could choose one word to define your leadership style, what would it be and why?
Courage. The root of courage is the Latin word “cor”, meaning “heart.” I have made many mistakes but have always stood firm in my heart and values. Even as our world pushes back, I will continue to lead this way.

If you could give one piece of advice to the next generation of women leaders, what would it be?
Your journey as a woman leader will come with challenges. You will likely face discrimination and bias, but it won’t be so severe as to determine your success or failure. Surround yourself with good people who care not about your gender but about your values and the impact you create.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?

I’m looking forward to spring.

I have made many mistakes but have always stood firm in my heart and values.

Even as our world pushes back, I will continue to lead this way.

MÓNICA GONZÁLEZ NEIRA

Global Marketing and Communications Director, Making Science
Madrid, Spain

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
To be more and more digital. To have clear ESG policies and commitment.

What’s the legacy you hope to leave for future generations?
The best practice of everything you do. It means, passion and dedication with a scalable and sustainable mindset.

If you could choose one word to define your leadership style, what would it be and why?
Trust. Because it is the only way to get your team motivated by letting them thinking, taking decisions and analyzing results to learn.

If you could give one piece of advice to the next generation of women leaders, what would it be?
I would suggest to believe in themselves and to follow their dreams.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
I’m excited about continue growing professionally in this amazing company by bringing my experience and continue positively contributing to the objectives.

Besides, personally speaking, I’m excited to continue giving the best to my family and friends.

Trust. Because it is the only way to get your team motivated by letting them thinking, taking decisions and analyzing results to learn.

Ferny Bengali

Co-President, Sherpaneer Corporation
Vienna, VA USA

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
Companies can maximize their social impact over the next decade by integrating sustainability, equity, and ethical business practices*into their core operations. Key actions include:

1. Reduce carbon footprints, invest in renewable energy, and adopt circular economy principles.
2. Prioritize diversity, equity, and inclusion (DEI) in hiring, leadership, and company culture.
3. Uphold fair wages, humane working conditions, and responsible sourcing.
4. Support education, workforce development, and local economic growth.
5. Develop products and services that address critical societal challenges like climate resilience, financial inclusion, and healthcare access.
6. Maintain ethical governance, share impact reports, and engage stakeholders in decision-making.

What’s the legacy you hope to leave for future generations?
I want to leave a legacy of breaking barriers, empowering communities, and fostering inclusive, forward-thinking business practices. By challenging the status quo, investing in underrepresented voices, and promoting fair, innovative approaches to business, I hope to create lasting opportunities for future generations to thrive.

If you could choose one word to define your leadership style, what would it be and why?
Candor – because I value honesty, direct communication, and transparency in decision-making. Fostering a culture of trust by addressing challenges head-on, providing clear feedback, and encouraging open dialogue is an approach that not only drives accountability but also empowers teams to innovate and collaborate more effectively.

If you could give one piece of advice to the next generation of women leaders, what would it be?
My advice to future generations of women leaders is: Build the ladder to lift others. When you see a problem, create a solution—people will follow. Leadership is about paving the way for others while driving meaningful change.

When you see a problem, create a solution—people will follow.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
Looking ahead, I’m most excited about the opportunity to watch my kids grow and become responsible adults. It’s such a rewarding journey, and I’m grateful for the time I’m getting to spend with them. I’m also excited about reaching a point where I have the time and means to help others—there’s a lot of fulfillment in giving back. And of course, I’m eager to explore the world through travel, experiencing new places and cultures along the way.

Melissa Brown

Channel Operations Manager, Appfire
Cleveland, United States

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
Companies should actively promote and advocate for their employees to engage with their local communities and give back. Encouraging hands-on involvement helps individuals experience the “ripple effect”—where small acts of kindness create a chain reaction leading to meaningful change. The more employees get involved, the more passionate they become about making a difference, inspiring others, and amplifying their impact. By fostering a culture of service, businesses can drive lasting social change from the ground up.

What’s the legacy you hope to leave for future generations?
I want my legacy to be one of giving back and making a lasting impact on my community—ensuring that every child has the opportunity to succeed, regardless of their circumstances. Through my work with Shoes & Clothes for Kids and leading the Socks in the City campaign, I help break barriers to school attendance by providing essential resources that give children the confidence to learn and grow. Beyond that, I mentor students, guiding them to see their own potential and instilling in them the strength, resilience, and empowerment to become future leaders. I believe that real change happens when we invest in people—lifting up the next generation so they can thrive, lead, and continue the cycle of giving back. My hope is that my work not only provides immediate impact but also inspires others to create lasting, meaningful change in their own communities.

If you could choose one word to define your leadership style, what would it be and why?
Empowerment. I believe leadership is about lifting others up, giving them the confidence, tools, and support they need to succeed. Whether it’s mentoring students, advocating for children, or driving operational excellence in my work, my goal is to create an environment where people feel valued, capable, and inspired to make an impact. True leadership isn’t about holding power—it’s about sharing it, fostering growth, and empowering others to reach their full potential.

If you could give one piece of advice to the next generation of women leaders, what would it be?
All generations matter. Learn from the women who came before you—understand their challenges, how they overcame them, and what fueled their passion and determination. Use their strength as the foundation for your own growth and leadership. At the same time, remember the generations that will follow you. They are the future leaders of our world. Instill in them knowledge, compassion, resilience, and determination. Lift others as you climb, mentor those around you, and create a legacy of empowerment that extends far beyond yourself.

All generations matter.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
I’m most excited about continuing my work with Shoes & Clothes for Kids and finding new ways to expand our impact. I dedicate countless volunteer hours to supporting the staff, driving a strong annual Socks in the City campaign, and ensuring that more children have access to the essentials they need to succeed. Giving back isn’t just something I do—it’s part of who I am. As I look ahead, I want to inspire more people to get involved, whether through volunteering, leadership, or advocacy. The more hands we have, the bigger difference we can make. My hope is to not only strengthen Shoes & Clothes for Kids but to also cultivate a new generation of volunteers and leaders who are just as passionate about making a lasting impact in our community.

Jori Vila

Founder & Managing Director, Oz Marketing
Tirana, Albania

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
Companies can drive meaningful social impact over the next decade by being intentional in introducing their staff and organization to various aspects of social responsibility. This starts with integrating corporate social responsibility (CSR) into the company culture—not as a checkbox activity but as a core value. Businesses should educate employees on social and environmental issues, encourage participation in volunteer programs, and create opportunities for them to contribute in meaningful ways. When employees understand the broader impact of their work, they become active participants in driving change.

Beyond internal engagement, companies should leverage their expertise and resources to create long-term impact. Whether through skills-based volunteering, sustainable business practices, or partnerships with nonprofits, businesses have the power to address pressing social challenges while also strengthening their brand and workplace culture. By embedding social responsibility into daily operations, companies ensure that their contributions are not just momentary gestures but lasting commitments that shape a better future.

What’s the legacy you hope to leave for future generations?
I hope to leave behind a legacy of bold creativity, integrity, and purpose-driven communication. My journey in marketing, branding, and entrepreneurship has always been fueled by a deep belief in the power of storytelling—not just to sell, but to inspire, educate, and create meaningful change.

Through Oz Marketing, I envision a future where businesses and individuals embrace their unique voices, crafting brands that are not just profitable but also impactful. I want future generations to see that success is not solely measured in numbers but in the value we bring to people’s lives, the connections we nurture, and the authenticity we uphold.

Moreover, I hope to empower young professionals, especially in Albania, to dream bigger, think globally, and act with confidence. I want them to know that great things come from those who dare to challenge conventions, embrace continuous learning, and remain fearless in the face of change.

At the heart of my legacy is a simple yet powerful belief: Human creativity, when guided by purpose, can shape a better world.

If you could choose one word to define your leadership style, what would it be and why?
Empowering.

I believe leadership is about creating an environment where people feel confident to take initiative, think independently, and push boundaries. My role is not to dictate but to inspire, guide, and provide the right tools and vision for my team to grow. When people feel empowered, they bring their best ideas, take ownership, and drive meaningful impact—not just for the company, but for themselves and the community around them. True leadership is about building others up so that success becomes a shared achievement, not an individual one.

If you could give one piece of advice to the next generation of women leaders, what would it be?
Own your voice and build your personal brand with intention.

As a woman leader, your personal brand is your power, it’s how you show up, the values you stand for, and the impact you create. Don’t wait for opportunities to be handed to you; position yourself as an authority, share your expertise, and make your voice heard. Be bold, be visible, and don’t shy away from the spotlight. The next generation of women needs to see leaders who are unapologetically themselves, breaking barriers and setting new standards. Your story, your vision, and your presence matter, make sure the world knows it.

Own your voice and build your personal brand with intention.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
I’m most excited about the next phase of growth—for myself, my business, and the people I work with. Professionally, I look forward to expanding Oz Marketing beyond my personal brand, building a team that thrives on creativity, strategy, and meaningful impact. Watching ideas turn into successful brands and businesses is what fuels my passion.

On a personal level, I’m embracing the journey of continuous learning and new challenges. Whether it’s stepping into new leadership roles, exploring fresh opportunities, or simply pushing boundaries in ways I haven’t before, I’m excited for what’s ahead. The best part? The unknown possibilities that come with every bold step forward.

Terri Schmitt

Executive Director, Nurse Practitioner Associates for Continuing Education (NPACE)
Boynton Beach, Florida

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
In a world of what seems to be constant information and chaos, showing up with joy, and continuing to do the work to support others. Finding paths forward to do the work, even with blockages is going to be vitally important.

Showing up with joy, and continuing to do the work to support others.

What’s the legacy you hope to leave for future generations?
The importance of nursing, equity in healthcare, and life long learning.

If you could choose one word to define your leadership style, what would it be and why?
Transparent

If you could give one piece of advice to the next generation of women leaders, what would it be?
Don’t be afraid to be who you are and take credit for all of the things you do.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
I’m taking an official solo vacation this year to Paris! I am very much to looking forward to downtime for me.

Sherry Yang

Engineering Manager, Venue.sh, The Adaptavist Group
Calgary, Canada

Pledge 1% is celebrating its 10th Anniversary this year. What can companies do (or do more of) to have a positive social impact in the next 10 years?
Companies can do and do more of advocating for social impact regularly to create an internal culture to give back to local communities and greater global initiatives.

What’s the legacy you hope to leave for future generations?
I wish to leave the legacy of a positive role model as a woman in tech who is passionate about showing up as the change I want to see and continuously moving the dial one inspiration at a time.

If you could choose one word to define your leadership style, what would it be and why?
Adaptive. Because I adjust my approach based on individual team members, the team’s culture, and specific situations. I don’t adhere to a single, rigid framework but instead customize my leadership methods to suit the needs and personalities of those I lead. This flexibility makes me more effective in various contexts and with diverse individuals.

If you could give one piece of advice to the next generation of women leaders, what would it be?
Stay brave. You’re fighting a good fight.

Looking ahead, what are you most excited about—whether in your professional journey or personal life?
I’m most excited professionally about the next generation of women in tech for whom I challenged the status quo. They will likely work with a more compassionate team that values DEI in a workspace. Personally, I’m most excited about the endless opportunities to learn, lead, and live as a woman. I live in a society that does not force me to a default gender role and limits my ability to grow as an individual.

Stay brave. You’re fighting a good fight.

Dr. Sumona De Graaf

Founder & CEO, idealis.
Amsterdam, The Netherlands

If you could describe yourself in one word, what would that be and why?
Fierce. I am fiercely loving, passionate and compassionate towards the people I know and the causes I care about. I am unafraid to stand up for what is right, and to stand up for those who need it most. I believe fiercely in the good of humanity — and I have committed my life and career to working with leaders and companies to get back to center – the human center – when they lose their way.

Pledge 1% provides a framework for businesses to do good. Do you think it’s important for today’s corporate leaders to prioritize social impact? If so, why?
I once asked a CEO, why do businesses exist? The response was a combination of “capitalist outcomes” and “economic growth”. My response: “To make the world a better place with products, services and experiences.” Corporate leaders must prioritize social impact because they have social impact – whether they seek to admit it or not. Their products can change the way we behave, think and live. Their services can shift how we live our lives. The experiences they create – for customers and employees – can transform the mental state of those they touch – positively or negatively. Businesses who don’t acknowledge that their business can do good (or not) are neglecting to take responsibility for what they already do.

Do you give back to the community with your team and work? If so, what does this look like?
Yes! From the founding of our firm in 2022, we committed to the 1% pledge because we heard about it from my best friend who is a non-profit executive. We committed 1% of our revenue to a cause that is meaningful to us, called “Choose Love Movement” – which was started by the mother of a Sandy Hook victim who was six years old when killed in a school shooting. Jesse Lewis’ mother decided to take her hurt and transform it to compassion – starting a program for kids to choose love over hate and prevent future acts of violence. While our company does not work with kids directly, we see that the root of many adult issues in leadership can be traced back to childhood. That is why we chose to give back a percentage of our revenue to Choose Love – to address the issues of tomorrow’s leaders, today.

What’s the best piece of advice you’ve ever received?
Believe in yourself as much as others believe in you. And when you doubt yourself, trust the people around you who took a bet on you. They seem pretty smart, so maybe they are onto something.

Believe in yourself as much as others believe in you.

This year’s International Women’s Day themes are focused on investing in women and inspiring inclusion. What can we do to make today’s workplaces more equitable and inclusive for women?
Give them a chance. The issue with equality and equity in the past was that women were systematically excluded from opportunities. When women are given the chance – when they are offered a hand when they are down, when they are given the resources needed when they need it most – they thrive. And they give back. Companies need to systematically audit how work works to ensure that women are given a chance to thrive — in the big and small moments that matter.

What advice do you have for women who are just starting their career?
Keep going. You’ll be unstoppable.

What are you looking forward to this year? Are there any goals (personal or professional), activities, or experiences you are excited about?
I am eager to work with extraordinary colleagues, clients and partners, launch innovative new products that can transform the world of work, and write my book on leading with more humanity at work. I am also looking forward to learning – I have a big milestone birthday this year, and I’m taking the time to pause, reflect and try new things that are uncomfortable for me — like learning a new language, or learning to ski! I think that learning is just as much about a mindset as it is about a skillset, so I am excited to make learning a priority for me this year and beyond.