This story was submitted by AppsFlyer. 

“There is only one thing worse than Auschwitz itself, and that is if the world forgets there was such a place” Henry Appel, Auschwitz survivor.

When the shadow of COVID-19 fell upon the world, the Auschwitz-Birkenau State Museum faced an unprecedented challenge – closing its doors for the first time in 75 years. Witnessing this moment, we refused to remain passive bystanders and recognized our responsibility to act.

Understanding the profound significance of the Auschwitz-Birkenau State Museum as a testament to history’s horrors and the voices of Holocaust victims and survivors, we forged an alliance with the Auschwitz-Birkenau Foundation and the Auschwitz-Birkenau State Museum. Our shared mission: to create an innovative solution that would preserve accessibility to the memorial, transcending any physical or geographical boundaries, ensuring that the gates of remembrance would forever remain open.

“The tremendous consequences of the COVID-19 pandemic made it clear that innovative tools must be applied to bridge history with the present and respond to amplified needs of young generations,” said Wojciech Soczewica, Director-General, the Auschwitz-Birkenau Foundation. “That is why the Foundation decided to initiate educational programs to support the Memorial’s global mission. We’re extremely grateful for the unique and true partnership with the team at AppsFlyer. Working jointly in these challenging times proves that our common responsibility for history must always be based on mutual trust and understanding.”

This groundbreaking partnership yielded a virtual tour platform that is more than technology – it’s a gateway to a profound experience. This technology isn’t just virtual; it’s a transformative experience. People worldwide can explore the memorial in real-time, guided by on-the-ground professional guides. The tour educates individuals from different backgrounds, languages and ages. From adults to students in class, or families of victims, anywhere in the world, From Australia to the United States. Flexibility is key; visitors customize their experience, preserving the essence of an in-person visit. This achievement extends beyond technology; it’s a vital tool for Holocaust education, safeguarding its memory and reaching millions who couldn’t have visited Auschwitz otherwise.

As the number of living Holocaust survivors diminishes, we’re honored to lead this initiative. By leveraging technology, we ensure Holocaust education resonates globally and with generations to come.

This powerful partnership between technology and history underscores collaboration’s strength. Melding expertise and purpose, we’ve created something impactful, meaningful, and transformative. Our endeavor intertwines history, technology, and compassion, etching the lessons of the past into eternity – a testament never to be forgotten.

In Auschwitz, we can fully confront and address the most important questions about mankind, society, the poison of antisemitism, racial hatred, and contempt towards others. Remembrance gives us strength to act responsibly and repair the world we live in while making it better for our children and their children.

The Intersection and Impact: A Journey of Innovation and history

A collaborative journey: Initiated on Zoom, the two+ years of development of the virtual tour showcased remarkable hybrid teamwork, bringing together diverse skills for a singular purpose.

Financial commitment: AppsFlyer raised and invested over 3M $ in the creation and development of the first virtual live guided tour in Auschwitz Birkenau. The US Congress is supporting the development of the platform with a $ 1M grant.

Multilingual accessibility: Offered in seven languages with live guides, This linguistic inclusivity ensures that the message of remembrance transcends barriers of language and culture.

Diverse feedback: Over 1,000 participants from around the world, including AppsFlyer people, shaped the virtual tour’s design, ensuring its resonance across various backgrounds.

Pioneering technological experience: The first-ever technological venture embraced by the Auschwitz-Birkenau Foundation and memorial teams. It symbolizes a harmonious merger of technology and remembrance, a testament to the capacity of innovation to honor history.

Far-reaching impact: With the potential to reach millions worldwide, this project’s impact is immeasurable. It serves as an enduring medium to educate, commemorate, and uphold the memory of the Holocaust for generations to come.

Historic connectivity: Through the generous contribution of Orange Poland, the Auschwitz-Birkenau Memorial has been digitally interwoven for the first time. This historic endeavor commemorates not just the past, but a future illuminated by knowledge and understanding.

Mobile technology at the forefront: As a leading SaaS company in the mobile ecosystem, we are exceptionally proud to harness the power of mobile phones to serve such a noble purpose. This pioneering utilization underscores the transformative potential of technology in championing humanity’s collective memory.

We are forever grateful for the privilege to initiate and deliver this sacred project and for our part in preserving the survivors’ voices and Holocaust remembrance and education. We are filled with hope that the live tour will also help reduce and lower anti-semitism, racism, indifference, or any gratuitous hatred in the world.

“It happened, and therefore it can happen again” Primo Levi, Auschwitz Survivor

This story was submitted by Splunk.

Since 2016, Splunk has donated $49M in grants, software licenses, training, and volunteer time to nonprofits working to bridge the data divide. We’re proud to support partners like Ersilia who are bringing data equity to drive global healthcare outcomes in the fight against infectious diseases.

View more about this work here. 

This story was submitted by LiquiDonate. 

LiquiDonate is the first and only software tech solution to seamlessly match and move inventory to nonprofits, schools, and other upcycling innovators advancing a circular economy. Through our platform and self-serve offerings, companies can easily donate customer-returned goods and any excess inventory to the 3,500+ nonprofits and schools in our circularity partnership network. 

As we celebrate our 2 year anniversary, we’re reflecting on the amazing milestones the LiquiDonate team has achieved:

• 8,954,138 items donated 


• 50 signed clients


• Donations available in all 50 states

Each of these donations reached folks in need, whether it was a teacher receiving more school supplies, a community center adding to their game collection, sweet treats provided to food distribution efforts, or furniture for the home of a new refugee family. Nonprofit organizations across all 50 states can access our tech solution for free as we continue to work with partner retailers and brands to make goods accessible. Together, we are supporting the variety of organizations that improve our communities to be better for all.

As a Pledge 1% Builder, we are thrilled to be among companies taking the lead in embedding social impact into the structure of our business. This Giving Tuesday, we gather in New York City to join Pledge 1% members in convening on topics to push social impact forward, measure and report accurately for transparency and accountability, and navigate sustainability challenges across our different industries. As we deepen our knowledge and connections with other leaders, we look forward to continuing our progress toward transformative change and maximizing positive impact with all of our partners.

This story was submitted by Coupa.

At Coupa we’re dedicated to unlocking purpose for the communities where we work and live.  We believe in the exponential impact of working with our customers, partners and local communities to innovate and drive results on key societal issues. One of the causes we are dedicated to is environmental justice, and we were delighted when Salesforce Naomi Morenzoni Rebecca Ferguson agreed to jump into our Equal Air Project  focused on the disproportionate effects of air pollution on marginalized communities. Salesforce and Coupa recognize that communities are an important element of a comprehensive climate strategy, that we must engage those most affected in meaningful solutions. 

Together, we contributed expertise through Coupa’s Purpose in Action program, which partnered with nonprofits, Acterra: Action for a Healthy Planet, Sustainable Silicon Valley, and Rise South City to improve their impact on local communities. We applaud nonprofits and their dedication to community-driven solutions and we recognize that we have an important role to play in supporting their success through strategic volunteerism, with key implementation partners such as Pyxera Global. 

As a result of our blended Coupa and Salesforce teams, we dedicated nearly 1,000 hours, provided recommendations for scaling programs, expanded donor engagement and organizational strategy, created networks among the nonprofits, and are providing ongoing support through employee volunteerism.

We know that collaboration drives innovation, particularly when we engage diverse knowledge sets and experiences, which is why Coupa and Salesforce not only contributed expertise, but also learned together, with and from, our nonprofit partners which makes all of us stronger. Our employees benefited from stepping out of their comfort zones and day-to-day responsibilities to challenge themselves to apply their knowledge and lived experiences for the benefit of communities. This provided an opportunity for everyone to learn, grow and lead. We look forward to expanding this impact through the Pledge 1% network and beyond in 2024.

More about Coupa and Salesforce Purpose in Action Collaboration

Pyxera Global, a nonprofit organization headquartered in Washington, D.C., boasts over 30 years of experience operating in over 100 countries. Its mission is to enhance global resilience by mobilizing the collective resources of corporations, governments, and communities to drive positive social and environmental change. Pyxera Global offers strategy, advisory, technical assistance, and implementation services to partners committed to incubating and accelerating community-driven solutions while bolstering local economies and respecting planetary boundaries. We partnered with Pyxera Global to help identify our nonprofit partners, develop challenge statements best suited for Coupa and Salesforce teams to address, and support team engagement throughout the project.  

Acterra is a beacon of hope and innovation in fostering sustainable change. Dedicated to driving local solutions for a healthier planet, their focus ranges from promoting sustainable food systems and energy efficiency to advocating renewable energy and sustainable business practices. Our joint mission focused on amplifying Acterra’s outreach, arming them with insights that will motivate more individuals to embrace sustainable living. This included helping to identify new donors and opportunities for program growth. We also delivered technical and community engagement solutions to establish meaningful relationships across communities in the Bay Area for Acterra, including analysis of translation services, communications content, and partnership recommendations.

Sustainable Silicon Valley collaborates with an impressive array of stakeholders, from tech giants to local communities, to confront the Bay Area’s most pressing sustainability challenges. We worked to streamline the messaging surrounding the Youth Air Quality Advocate program by creating materials to secure funding, a roadmap and future recommendations for the program’s success and scalability. By doing so, we aim to empower a new generation to understand, measure, and counteract air pollution in their localities.

Lastly, our collaboration with Rise South City holds a special promise. Dedicated to facilitating critical dialogues about climate change and social equity, Rise South City stands at an exciting growth juncture. Our teams worked closely with them to craft a robust strategic plan, helping them solidify their organizational structure, governance, and standards of excellence.

This story was submitted by TigerEye

In March 2023, TigerEye’s co-founder and CEO, Tracy Young, embraced the Pledge 1% initiative. Following this commitment, the company has contributed approximately 164 hours of volunteer service to a range of nonprofits across the U.S., including SF-Marin Food Bank, City of Dreams, various schools, and local organizations. From March to November, TigerEye’s remote workforce of 25 averaged 18 hours of volunteer work per month, with activities spread out over states like California, Oregon, Massachusetts, and New Jersey.

As the post-pandemic landscape shifts, many executives are reverting to traditional office-centric models. However, Young stands by the efficacy of remote work. Embracing remote work has proven advantageous for TigerEye, not just for operational flexibility but also in fostering a culture of community involvement. The remote model offers employees the autonomy to balance their personal and professional lives, creating space for them to engage in volunteer activities that resonate with their values.

This empowerment aligns with Tracy Young’s vision of a harmonious work-life integration, which is evident from her successful leadership at TigerEye. By distributing the workforce across the globe, TigerEye taps into diverse communities, allowing its employees to contribute locally and personalize their community service. This approach may set a precedent for others to follow, blending professional success with social responsibility.

This story was submitted by Cyntexa Labs Pvt. Ltd.

At Cyntexa, we are on a mission to unlock purpose within the communities where we live, work, and grow. We believe in the transformative power of collaboration with our customers, partners, and local communities to innovate and drive results that shape and secure the future of societies worldwide.

Our commitment extends to educating and empowering youth, particularly in the rapidly growing Salesforce economy, by harnessing its power and emerging as an industry leader. Aligned with our belief in the inherent responsibility of giving back, we are thrilled to join Salesforce’s Pledge 1% movement. This resonates with our dedication to positively impacting the lives of the youth, disrupting conventional learning norms by imparting free Salesforce training globally through online platforms.

Recognizing that communities are integral to comprehensive growth, Cyntexa is committed to fostering education and empowerment. To support this commitment, we have meticulously crafted a free online Salesforce training program. This program gives students a helping hand to seamlessly conquer through the diverse variety of Salesforce certifications.

We aim to provide accessible and valuable learning resources, ensuring that individuals can enhance their skills and contribute to the thriving Salesforce ecosystem. Through the collaborative efforts of our experts, we have made this training accessible to students across the world, expanding their mindset and empowering them to drive success and innovation.

In the journey of growth, a mentor is the compass, guiding the student to navigate challenges and confidently reach their destination. Fueled by a vision to empower the youth, we personally engage in shaping career paths through mentorship. At Cyntexa, teaching transcends profession; it’s a noble calling that transforms into an elevated responsibility.

Till date, Cyntexa has been able to help more than 50,000 students in building their careers in the rapidly growing ecosystem with free Salesforce training and mentorship. The story of Cyntexa isn’t just about technology and business; it’s a narrative of empowerment, transformation, and a commitment to nurturing the leaders of tomorrow.

Cyntexa Labs, headquartered in San Francisco, CA, is a leading Salesforce Consulting Partner with a global footprint, serving over 560 clients across 55+ countries. Our mission is to leverage tech power through in-house expertise, consistently delivering excellence. We blend technology and industry expertise to fuel sustainable growth, challenge norms, and drive global digital transformation while fostering lasting connections built on trust and exceptional experiences.

This story was submitted by Salesforce

Author: Emily White

As a company, Salesforce has always been focused on “doing well by doing good” and leveraging our business as a platform for change. We understand that critical challenges like climate change, conflict, and inequality require businesses, governments, and the social sector to innovate together.

Our purpose is strongly aligned with the Sustainable Development Goals — the global to-do list for people and the planet. Salesforce is focused on advancing 10 priority SDGs through our technology, our philanthropy, our equality and sustainability initiatives, and our partnerships with community organizations. We are committed to listening and learning from our nonprofit partners and leveraging our resources and platform to support their missions.

This Giving Tuesday, we’re highlighting 10 nonprofit organizations aligned with each of Salesforce’s 10 priority SDGs. These nonprofits will be featured across Salesforce social channels starting on Giving Tuesday to share with our networks how they can support these causes and advance progress on the SDGs.

The Hidden Genius Project | SDG 4: Quality Education
The Hidden Genius Project trains and mentors Black male youth in technology creation, entrepreneurship, and leadership skills to transform their lives and communities.

Salesforce leverages our 1-1-1 model to provide the Hidden Genius Project employee volunteers, product donations, and philanthropic support through the Salesforce Catalyst Fund, which provides unrestricted capital to nonprofits led by underrepresented leaders.

CARE | SDG 5: Gender Equality
CARE works around the globe to save lives, defeat poverty and achieve social justice by putting women and girls in the center. CARE works with local partners with the aim to reach 50 million people affected by crises by 2030.

With less than 2% of disaster funding going to disaster preparedness and resilience, Salesforce supports CARE’s humanitarian relief efforts before disasters strike to help them pre-position supplies, prepare response teams, and ultimately jumpstart relief efforts.

New Energy Nexus | SDG 7: Affordable and Clean Energy
New Energy Nexus is the world’s leading ecosystem of funds and accelerators supporting diverse clean energy entrepreneurs. Their vision is 100% clean energy for 100% of the population, in the shortest possible time.

In addition to achieving 100% renewable energy for our own global operations, Salesforce is committed to supporting nonprofits, like New Energy Nexus, that advance equitable access to clean energy worldwide. We also help companies accelerate their own climate action through our Climate Finance Playbook.

Year Up | SDG 8: Decent Work and Economic Growth
Year Up’s mission is to close the Opportunity Divide by ensuring that young adults gain the skills, experiences, and support that will empower them to reach their potential through careers and higher education.

Salesforce has partnered with Year Up since 2008 to create an alternative pipeline of entry-level talent. Year Up also uses Salesforce technology to scale its impact and connect more young adults to successful career paths.

Urban Synergy | SDG 10: Reduced Inequalities
Urban Synergy is a youth empowerment charity on a mission to inspire, guide and ignite the ambitions of young people.

Because talent is everywhere, but opportunity is not, Salesforce supports Urban Synergy as part our commitment to expanding access to opportunity to people from all backgrounds.

Habitat for Humanity | SDG 11: Sustainable Cities and Communities
Habitat for Humanity helps families build and improve places to call home. They believe affordable housing plays a critical role in strong and stable communities.

Salesforce employees are passionate Habitat for Humanity volunteers around the world, donating more than 91,000 hours to build and repair homes, host fundraisers, serve on their local board of directors and volunteer at a Habitat ReStore.

Reforestamos | SDG 13: Climate Action
Reforestamos Mexico’s mission is to achieve sustainable development through thriving forests. Their vision is to make forests our main allies to achieve the 2030 sustainable development goals.

As part of Salesforce’s Climate Action Plan, our vision is to sequester 200 gigatons of carbon through protecting our oceans, energizing the ecopreneur revolution, and conserving, restoring, and growing 1 trillion trees through partnerships with organizations like Reforestamos.

The Ocean Foundation | SDG 14: Life Below Water
As the only community foundation for the ocean, The Ocean Foundation’s mission is to support, strengthen, and promote those organizations dedicated to reversing the trend of destruction of ocean environments around the world.

Salesforce is committed to advancing SDG14 through our Ocean Policy Priorities and our philanthropy. We support The Ocean Foundation through our $100 million Ecosystem Restoration & Climate Justice Fund to increase the resilience of coastal ecosystems in Mexico and Puerto Rico.

Acción Andina | SDG 15: Life on Land
Acción Andina aims to protect and restore one million hectares of high Andean, native forest ecosystems over the next two decades across the entire Andes of South America.

By partnering with ecopreneurs like Acción Andina, Salesforce aims to make a substantial contribution to 1t.org, an ambitious initiative we co-founded to conserve, restore and grow a trillion trees by 2030.

Pledge 1% | SDG 17: Partnership for the Goals
The mission of Pledge 1% is to inspire, educate, and empower every company to leverage its unique assets to be a force for good.

Salesforce is proud to be a founding partner of Pledge 1%. To date our own 1-1-1 model has led to $676M in all-time giving, 8.5M employee service hours, and 56,000 nonprofits and schools using our technology. We created a free Trailhead module, Business as a Platform for Change: The 1-1-1 Model, to enable others to join this global movement.

This story was submitted by Procore Technologies.

Procore has donated 1,000 accounts to schools, universities, union and trade association training centers, nonprofits, and emerging disadvantaged business enterprise.

They also partnered with The B1M, construction’s leading video channel, to launch a global initiative called “Get Construction Talking” to raise awareness about mental health in the construction industry.

To date, The B1M’s YouTube series on mental health in construction have amassed over 250,000 views, making it the most viewed series on the topic, and we’ve raised over $80,000 for nonprofits dedicated to this cause across the globe.

This story was submitted by Personio

Personio Foundation is an independent foundation based in Germany. The entrepreneurial DNA of Personio and our founders guides the Foundation, together with a genuine commitment to responsibility, impact and innovation.

From day one, Personio’s shareholder agreement has included the commitment to transfer 1% of Personio’s equity to a charitable foundation at the time of an IPO.  As a result of the 1% commitment, Personio Foundation is a shareholder in Personio whilst operating as a 100% independent entity from Personio.

However, as we cannot afford to wait to tackle our generation’s most pressing issues, Personio Foundation has already been launched in Q4 2021 to start supporting organisations that drive positive change for people and planet.

Besides the 1% equity stake, Personio Foundation received $3M in initial donations from our founders, Personio’s investors and from Personio to start operating.